If You Could Have a Brand-new Home for Less Than You Expect - Would You?

New construction is giving today’s buyers something they haven’t had in a while: more choice and a better deal. With a larger selection of brand-new homes on the market and builder incentives at record highs, this could be one of the strongest windows in years to buy new.

Let’s break down why this moment matters and why having your own agent in your corner can help you take full advantage of it.

New Construction Inventory Is High... But That May Change Soon

Right now, there are more new homes for sale than usual. That gives buyers access to:

• Move-in-ready homes in growing communities

• A wide range of floor plans and finishes

• Upgraded features and modern designs

In fact, according to Redfin, roughly 1 in 3 homes for sale today is a new build which is higher than normal, but actually the lowest share in four years. That’s because builders have already started pulling back on new construction starts.

Why? With more unsold homes on the market, many builders are shifting focus from starting new projects to selling down their existing inventory. Industry forecasts suggest this downward trend in starts will continue into next year. So the options you see now could represent the widest selection you’ll have for a while.

If you're hoping to choose from the newest homes with the most flexibility, now may be the right time to look.

Builder Incentives Are Better Than They’ve Been in Years

Here’s where things get even more buyer-friendly. Builders are motivated to sell the homes they’ve already completed, and that means they’re offering major incentives to help buyers make the move.

Recent data from the National Association of Home Builders shows:

• 65% of builders are using sales incentives

• 41% reported cutting prices in November, which is the highest percentage since the pandemic

  
  

That means buyers are seeing perks like:

• Price reductions on brand-new homes

• Help with closing costs

• Free upgrades and premium finishes

• Mortgage rate buydowns to reduce monthly payments

  
  

These kinds of offers aren’t limited to one or two builders... they’re happening across many communities, especially for quick move-in homes. And with demand expected to rise again in the spring, these deals may become harder to find as inventory tightens.

If you're open to new construction and know what to ask for, you could take advantage of some of the best deals available today.

Why Having Your Own Agent Matters

While builders typically have agents or sales reps on site, those professionals represent the builder, not you.

By working with your own local agent like me, you gain:

• Negotiating power to get the best possible deal

• Guidance on comparing builder offers

• Market insights to help you understand real value

• Support through inspections, financing, and closing

An experienced agent can help you spot the strongest incentives and ensure you're not leaving money or upgrades on the table.

More new construction. Better incentives. Motivated sellers.

That’s a powerful combination for today’s buyers.

If you’ve been thinking about a brand-new home but assumed it was out of reach, this could be your moment to take another look. Let’s connect so I can show you which builders and communities are offering the best value in our area, and help you make the most of this rare opportunity.

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